41 Replies Latest reply: Feb 19, 2013 11:35 AM by shannon.martin RSS

    NEW ANNOUNCEMENT!  HomeAway & VRBO to join forces into one bundle w/same subscription levels & sort criteria!

    swlinphx Premier Contributor

      If any of you haven't heard yet, here is the basic plan:


      HomeAway and VRBO Joining Forces

      This summer, two of the largest vacation rental websites in the U.S. are coming together. HomeAway and VRBO are giving property owners on both websites more exposure and new ways to attract travelers from across the globe. They will remain separate, but now it’s easier and more affordable to advertise on both. We’ve created a website that explains these new opportunities and how you can take advantage of them to give your listings more impact.


      What's New:

      • U.S. Bundle — Get more inquiries by advertising your properties and maintaining their search results rankings on both VRBO and HomeAway.
      • Global Bundle — Get more exposure by adding our 15 international websites to the U.S. Bundle.
      • Simplified Levels — As part of this new offer, we’re simplifying VRBO subscription levels, reducing the number of levels from 12 to 5 and automatically mapping each listing to a new level to make it easier for VRBO owners to control their listings’ performance.
      • Quality Sort Score — VRBO is moving to the same sort method as HomeAway. While your new subscription level will determine your general search ranking, a quality sort score will determine your ranking within that level. The quality sort takes into account seven factors aimed to help travelers easily find and book a vacation rental for their next trip, such as tenure, number of photos and reviews. Tenure will be more heavily weighted, because we realize that it’s important to many customers who have been on the site a long time.



      You can read more at this link.